Washington's Lottery | Millionaire

Credits: Directed By: academycreative.com/ Creative Director: Colin Hesterly Executive Producer: Nate Barr Producer: Mike Holm Production Coordinator: McKenna Turner Design: Jordan Scott, Kaleb Coleman, Stephen Kelleher, Evan di Leo Animation: Jordan Scott, Kaleb Coleman, Colin Hesterly Recording & Audio Production: HEARby Sound Agency: Cole & Weber United

Creative Director: Colin Hesterly
Executive Producer: Nate Barr
Producer: Mike Holm
Design: Kaleb Coleman, Jordan Scott, Stephen Kelleher, Evan di Leo
Animation: Kaleb Coleman, Jordan Scott, Colin Hesterly

I had the pleasure of being brought in to work with the team at The Academy to create 4 animated spots for Washington's Lottery.

After creating a unique look and feel for each spot, the trick came down to animating and texturing each piece to be seamlessly integrated into the style. The outcome produced 4 refined animations, Millionaire, Thousandaire, Winningaire, and Hundredaire.
This spot, was specifically created in After Effects without the use of 3D software. This allowed us to utilize vector shapes and masks creatively to give it a unique illustrated yet dimensional feel through transitions and scenes.